What is SEO, search engine optimization?

SEO (Search Engine Optimization) is a process of upgrading/optimization of a site to make it visible to Search Engines such as Google, Bing, and Yahoo.

When one types in a keyword in Search bar of a search Engine, then search engine comes up with a result for that KEWORD. If your site has implemented effective SEO then you will get the indexed pages of your site in the result. For search engine optimization, one needs to know about the search algorithms that a search engines uses.Some of the various methods that Search Engine use to come with the search result are as follows:
  • Keywords present in the site.
  • Metatags used in descriptions of the site.
  • Title of pages.
  • Backlinks to the site.
  • Sitemaps of the site.
  • Time to load a page.